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10 steps to becoming a better business owner, self improvement

How to confidently grow your business

Business Tips, Coaching, Productivity

How to confidently grow your business: 10 steps to becoming more confident in business and life

We all have these dreams of becoming a better, stronger, more confident version of ourselves. The business owner who shows up consistently. The creator who isn’t afraid to be visible. The woman who knows exactly where she’s going and actually gets there.

But here’s the question most people never slow down to ask:

How do you actually become that person?

This whole topic hit me hard after a conversation in a team meeting—mixed with a gym moment that made me laugh and then realize something about who I’ve become. And the truth is, becoming doesn’t happen in some sudden overnight transformation. It happens in the small decisions, the slow progress, and the habits you quietly repeat until suddenly… you’re the person you once hoped you’d be.

In this post, I’m breaking down the real steps behind “becoming”—in business, in confidence, in growth—using the same process I’ve lived through the past three years.

These steps work whether your goal is to grow a business, climb a rope at the gym, or finally create content consistently.

Let’s get into it.


 

1. Make the Decision (And Don’t Walk It Back)

A few years ago, during a conversation with my sister, we had the moment so many of us have had:
“Our bodies haven’t survived 2020 well. The stress. The sourdough. The everything.”

She said, “We either accept this or we fight.”

And instantly I said, “I’m fighting.”

That one decision—not motivation, not results—changed everything.

The same is true in business.

If you want to:

  • grow on Instagram

  • launch a podcast

  • sell an offer

  • become a CEO who leads instead of reacts

You need to decide.
And keep deciding.

Most people quit before they start because results don’t come fast enough. But results don’t precede the decision—they follow it.


10 steps to becoming a better business owner, self improvement

2. Be Willing to Be Bad at First

When I first walked into the gym to start lifting weights, I wasn’t good.
The form wasn’t great.
Everything felt heavy.
Everything took longer.

Sound familiar?

This is exactly what happens in business:

  • your early Reels get low views

  • your first podcast episodes sound awkward

  • making content takes forever

  • you overthink everything

  • nothing feels natural yet

But you don’t want your first try to be your best.
Improvement requires room to grow.

Skill comes from reps, not perfection.
Identity comes from repetition, not talent.


3. Be Nimble: Your Path Will Change

You can have a vision, and you should.
But you also have to allow it to evolve.

For years I ran a membership called Into Social Society. It was fine. It made money. But it wasn’t solving a specific, clear problem. It did too many things halfway.

So I closed it.

Then, after months of conversations with my team and my audience, I realized what creators actually needed: clarity, accountability, a weekly plan, and support.

That’s when Club 10 was born.
Ten dollars a month.
Weekly content plans, hooks, audios, prompts.
A Facebook community that actually supports each other.

Nothing like the original idea—yet exactly what people needed.

Your business will shift as you learn.
Be willing to pivot.
Be willing to adjust.
Be willing to create something better than your first idea.

(Want me to come up with your content plan every month? Well, join Club 10 for $10/month and I’ll send you your hooks, audio, and prompts every week.)

10 steps to real change for your business


4. Create a Clear, Exciting Vision

When I walk into the gym, “lose weight” does nothing for me.

But “climb the rope” or “do a pull-up”?
That lights me up.

Your business goals should do the same.

Ask yourself:

  • What milestones feel fun?

  • What would make you excited to show up?

  • What is a vision that energizes you instead of exhausting you?

Your vision shouldn’t feel like punishment.
It should feel like possibility.


5. Build Systems That Remove Friction

The hardest part of going to the gym at 5 AM isn’t the gym part.
It’s getting out of bed and into the car.

So I eliminate all friction:

  • my gym clothes are laid out the night before

  • my workout basket is ready in the bathroom

  • my bag is packed

  • my alarm is set across the room

The same applies to business.
If you want to create content consistently, remove every barrier:

  • get ready each day so you can film when inspiration hits

  • keep your tripod out

  • keep your mic charged

  • keep a running list of content ideas

  • designate filming days

  • schedule posting windows

  • use tools that make content creation easier

Success isn’t about willpower.
It’s about structure.

Systems make consistency possible.


6. Surround Yourself With People Who Are Doing What You Want to Do

When I tell people I go to the gym at 5 AM, they look at me like I’m wild.
At the gym, I’m one of the normal ones.

These are my people.
They’re trying.
They’re pushing.
They’re becoming.

And business works the same way.

If no one around you understands Instagram, entrepreneurship, or why you’re building an online business, it adds a weight you don’t need to carry.

Find the people who get it.
Find the room where your ambition makes sense.

That’s why communities like Club 10 matter.
You need people who are trying to grow the same way you are.


7. Stay Consistent (Even When It Isn’t Pretty)

Consistency is not perfection.
Consistency is not intensity.
Consistency is not motivation.

Consistency is simply this:

Show up again.

That’s it.

It’s the most boring, unsexy part of growth, and it’s the one thing that changes everything.

Consistency is what turns:

  • one reel into a page full of content

  • one podcast episode into a library

  • one idea into a business

  • one workout into a weightlifter

You don’t become by declaring.
You become by repeating.


8. Get Coaching (Even If You Start With Free Coaching)

One of my favorite parts about the gym is that my trainer hands me the plan.
I don’t have to design it.
I just follow it.

Business owners need this too.

Coaching shortens the path.
Mentorship gives clarity.
Frameworks keep you moving.

If you can invest in coaching, great.
If you can’t yet, start with:

  • my podcast

  • my Instagram

  • tutorials

  • my Substack

  • YouTube

  • Club 10

Let someone ahead of you hold the flashlight.


9. Reject All-or-Nothing Thinking

Life is full.
Kids, responsibilities, dinner, schedules, sports, bills, emotions, the whole thing.

Waiting for the “perfect conditions” guarantees you stay stuck.

Growth doesn’t require perfection.
It requires commitment.

Some weeks you will create a batch of content.
Some weeks you will post twice.
Some weeks you will film in your car.

It all counts.

All-or-nothing thinking keeps people stuck in the “nothing.”


10. Try Things. Test Things. Let Yourself Evolve.

Right now, I’m experimenting with Substack because I wanted a place to share behind-the-scenes content about how I run a business as a mom of five. It feels freeing. It feels fun.

You are allowed to do the same.

Becoming isn’t rigid.
It’s responsive.
It’s exploratory.
It’s creative.

Let yourself evolve.


Becoming Is Not Sudden. It’s Repetition.

Three years ago, I wasn’t someone who lifted weights.
Now I am.

Not because I said it out loud…
but because I kept showing up as someone who lifts weights.

This is how growth works in business too.

You become a creator by creating.
You become confident by doing.
You become consistent by repeating.
You become who you want to be by showing up as her—again and again.

And if you need support, clarity, and weekly direction to help you grow your business, come join Club 10.
It’s ten dollars a month.
It’s simple.
It’s doable.
It works.

You are closer to becoming the version of yourself you see in your mind than you think.

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