5 Steps to Creating a Killer Visual Brand Are you in love with your visual brand for your business? What do you wish could be better about it? In this post, I am talking all about your physical brand. This is the fun part where we get to talk all about what makes your brand […]

How to Use Pinterest to Grow Your Business  Do you use Pinterest for your business yet? You can make so much more evergreen content by putting it on Pinterest. Pinterest is one of my secret business weapons and it can become one of yours too. In this post I’ll share tips on how to use […]

How to Install Any Showit Template Are you new to Showit? Showit is the BEST website builder out there. Its’ features like drag and drop and canvas organization make your website designing process a breeze. I could go on about how much I love Showit, but you can just check out my past blog posts […]

My five year old LOVES unicorns. She colors unicorns, plays with unicorns, and talks about unicorns every single day. My five year old and her obsession with unicorns recently taught me a lesson about how confusion can kill your brand.    Michelle Gifford Podcast · Ep 116 Unicorns And How Confusion Is Killing Your Brand […]

The question I get asked the most from those starting or growing a business is ‘Where is the best place to build a website?’ I’ve been on the search for years and I finally found something that makes blogging and building a website easy, effective, and fast. I’m in love with my website now and […]

What to Share and Pin in November October kicked us off with Fall trends, and in November it’s going to keep getting better. As we get closer to Thanksgiving and Christmas, and other holidays, it’s important to stay on track with what to share and pin in November, so you give your audience what they’re […]

How to Go Viral Using Instagram Reels Instagram Reels have taken over Instagram over the last few months. This is not by accident. Every time Instagram releases a new feature, it prioritizes the feature in the algorithm, so it can collect more data, prove it is successful and get more people using it. Instagram’s new […]

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Dec 3, 2019

Struggle with knowing how to talk about your business in a way that gets people interested? Today, Michelle interviews Macy Robison, story brand expert, about how to speak so your audience understands. Get her free guide here: uplightcreative.com/stumbling  

Today on the Michelle Gifford Podcast we are talking about advertising, branding, and marketing. You may be wondering how these three things are different. Maybe you are wondering how you are going to use them in your business strategy? I get it. It can be very confusing! Yes they are each a totally different thing […]

Creating a Visual Brand Branding is a cool mix of marketing your business and art. But there are consistent elements when you’re looking to build a visual brand for your blog/business. These are all things you’ll need to think about, decide upon, and commit to if you want your branding to be solid. While the […]

You have probably heard about branding and know that it is an important piece of any business, large or small. From the Nike swoosh to the McDonald’s golden arches, branding is all around us. Even when we may not realize it. Branding is an emotional feeling about a company that not only makes people recognize […]

Making a Brand Change from The Modern MLM to The Michelle Gifford Podcast This week on episode 20 of the podcast I made a big announcement, well big for me, but it won’t affect you too much. The announcement is that I will be condensing The Modern MLM podcast down into The Michelle Gifford podcast. […]

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