You don't need to go viral. You need a plan.

Here's what you get: 

Weekly 60-Minute Calls: Replay available to watch and notes recapping calls. 

Private Group Chat to stay connected, ask questions and celebrate wins between calls. 

Personal Strategy Support: I'm in this with you, You'll get feedback, direction, and real-time coaching.

Growth-Minded Community: Every woman in this room is showing up, ready to grow. You'll leave with a network you trust and a renewed sense of confidence.

This is for you if:

You're not new to this. But you're ready to grow like never before. 

You've been showing up. You've grown your following. You're creating content, selling offers, and making it happen. But deep down you know: 

  • You're meant for more. 
  • You're tired of doing it all alone.
  • And you're craving high-level support, feedback, and clarity from someone who's been there–and from women walking a similar path. 

This is for the woman who: 
  • Has a product, service, or personal brand with momentum–but no roadmap
  • Is ready to create systems that actually scale
  • Wants weekly accountability and coaching that keeps you focused and moving
  • Craves a circle of women who get what your building and want to grow with you. 

This is your room. 


Real Results from Real Women

The insta shift mastermind isn't just about growth–it's about clarity, confidence, and stepping into your next level.

Here's what happens when high-level creators get in the right room: 

Apply Now!

Apply for the mastermind

Apply Now!

This mastermind is by application only.


Because of the high-touch coaching and curated community, I only accept the right-fit women who are ready to grow.

Here’s how it works:

Click the “Apply Now” button to submit your application.

If you’re a good fit, you’ll Recieve follow up information on next steps. 

Once you’re in, you’ll get all the onboarding details and start your mastermind journey with us.

Spots are limited.

Apply now!

Apply now!

The Insta Shift Mastermind is for high-level creators and business owners who are ready to scale smarter, show up more intentionally, and finally get clear on how to turn growth into long-term success. 

Meet Michelle

I’ve spent the last decade helping women grow powerful, purpose-driven brands. From influencers to product-based business owners and service providers, I’ve worked behind the scenes of hundreds of businesses to help them scale their income, impact, and influence.

The truth?

It’s not about hustling harder. It’s about showing up with intention, building a system that works for your life, and staying focused on what matters most.
That’s exactly what this mastermind is built for—and I’d be honored to coach you through your next shift.

Hello, I'm Michelle

Apply now!

Dana | @fancyplantsclub

“I grew 81,000 followers, and I didn’t even realize it. The growth was just happening as I focused on intentional content and clarity. This mastermind gave me permission to dream bigger. I’ve already hit my initial goal and am looking to double it.”

Follower Growth: 81,000+

Story Views: Up to 35K

The Shift:
Dana came into the mastermind with a massive platform—but without a clear content strategy. Inside Insta Shift, she got intentional. She shifted from “just posting” to building purpose-driven content that resonated—and the results followed.

Brooke | @thesaltedsweets

“My story views used to average 13K, and now they’re hitting over 50K on weekends—it’s a game-changer for my business. Despite personal challenges this year, I’ve seen consistent growth and engagement, proving that intentional strategy works.”

Follower Growth: From 218K to 347K

Story Views: Peaked over 50K

Profile Visits: 50% increase

The Shift:
Brooke came in with a strong following but was stuck. She learned to simplify and sharpen her content—focusing on short, hook-driven Reels that matched her brand. Even through a challenging season, she saw consistent growth.

“I’ve grown 105,000 followers, but more importantly, I finally found clarity and purpose in my content—and it shows. The mastermind gave me the tools to move from posting for myself to serving my audience, and that shift changed everything.”

Sara | @ourbestbites

Follower Growth: 105,000+

Major Moments: Viral posts, celebrity shares, holiday reach

The Shift:
Sara shifted from creating content for herself to building intentionally for her audience. The difference? Viral growth, refined content, and renewed purpose. With mastermind support, she built strategy, confidence, and momentum.

“My top reel hit 10 million views, which was 10 times my previous best—I learned to replicate what works. This mastermind gave me the confidence and clarity to convert Instagram engagement into real sales without relying on ads.”

Kelsey | @kelseynixon

Top Reel: 10 million views (10x previous best)

Email List: Doubled

Story Views: Tripled

The Shift:
Kelsey unlocked the power of automation and simple systems. She learned how to track what works, repeat it, and build content that sells. Her growth skyrocketed—and so did her confidence.

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