Today on the Michelle Gifford Podcast we are talking about advertising, branding, and marketing. You may be wondering how these three things are different. Maybe you are wondering how you are going to use them in your business strategy? I get it. It can be very confusing! Yes they are each a totally different thing […]

  As a modern day entrepreneur you want to cut through all of the noise for the very best information out there. Here are the 3 best marketing books available in 2019. It is such an exciting time to be doing business in this digital age with so much access to information. In fact, maybe […]

You have probably heard about branding and know that it is an important piece of any business, large or small. From the Nike swoosh to the McDonald’s golden arches, branding is all around us. Even when we may not realize it. Branding is an emotional feeling about a company that not only makes people recognize […]

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